Focus on a player - 04/28/2012 at 12:32:20

Madeleine Marchand................. Madeleine made her consulting career début in 1972 in an American company based in Paris and then moved on to work for the international luxury goods group, Remy Martin (including Remy Martin cognac and Krug champagne at the time). Following this, she became corporate secretary of the Bordeaux merchant company A de Luze et Fils, for 8 years. This was an ideal way to acquire an acute knowledge of the wine world and build up an important network in the wine and luxury goods industry before embarking on a career in wine tourism in 1990, before term even existed… « I have always been a passionate lover of the Bordeaux region and realized its potential in attracting visitors, which I wanted to share. Since then, I have travelled around the world to promote this destination and convince all the major tour operators, especially those specialized in corporate tourism (conferences, seminars, business meetings and trips), to choose Bordeaux.” Although this region is “unique” and its wines considered “exceptional”, it is essential to provide an impeccable reception service and to constantly anticipate customers’ requirements and expectations. Madeleine Marchand Bordeaux Excellence More: